The Challenge

With Madison College students returning soon for the fall semester, the school’s marketing department wanted a signage solution that would make students feel excited about returning to school. Working with a very limited budget, the department needed an outdoor solution that would not be permanent, but that needed to be visible for a minimum of six weeks. And they needed the solution delivered within two weeks.

The Solution

We provided translucent, brightly colored window graphics that covered four prominent windows at the most visible entrance to the college. Because the budget would not allow for signage at all entrances, we monitored foot traffic across the college to pinpoint the most impactful entrances and windows.

The Benefits

The large-format, high-visibility signs were highly visible when walking to the building from a great distance away, becoming the primary visual focus of the building. We were able to meet the demanding timeline and deliver the signs early. And students received an invigorating and appreciated Madison College welcome as they stepped back onto campus to begin their fall studies.

“The Promo Agency created window signage with bright, vibrant colors and a clear, concise, welcoming message while still letting plenty of sunlight in. The Promo Agency beat the rigid deadline we asked for by two days! On budget, ahead of schedule and they look fantastic!”
– Senior Marketing and Operation Lead and Combined Charitable Campaign Chair, Madison College

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